Systems Over Objects – Transformation Success Through Holistic Perspectives
Discover how holistic, interconnected strategies transform companies into agile, data-driven organizations. Learn the importance of breaking down silos and aligning goals for sustainable growth to seamlessly integrate data and AI into your business model.
Learning Over Education – Cultivating a Data-Driven Mindset through Active Learning
True innovation doesn’t come from passive education but from active, continuous, and experiential learning. In the realm of Data & AI, where uncertainty and iteration are fundamental, organizations must cultivate a culture that embraces experimentation, strategic learning, and employee growth. Discover how shifting from education to learning can drive sustainable transformation.
Pull Over Push – Achieving Strategic Data & AI Transformation Through Co-Creation and Engagement
Real, sustainable transformation happens not by pushing teams with rigid directives, but by pulling them into a shared vision. Discover how the "Pull Over Push" principle helps you build authentic buy-in, deeper engagement, and strategic agility for lasting Data & AI success.
The Culture Map: Understanding the Hidden Rules of Global Business
In today’s interconnected world, cultural differences don’t just shape international business—they influence every aspect of organizational collaboration, leadership, and transformation. In "The Culture Map," Erin Meyer unpacks the hidden rules that define how people communicate, make decisions, and build trust across cultures. But these insights extend far beyond global business—they are just as crucial for navigating AI adoption, digital transformation, and cross-functional teamwork. Whether aligning business leaders, IT specialists, or data teams, understanding diverse perspectives is the key to success.
Fooled by Randomness: Why Businesses Must Rethink Success, Data, and Decision-Making
Success is often less about strategy and skill—and far more about randomness and hidden biases. In "Fooled by Randomness," Nassim Nicholas Taleb reveals how we mistake luck for expertise, misread patterns, and draw the wrong lessons from success stories. But what does this mean for modern business strategy, data-driven decision-making, and navigating uncertainty? This article explores Taleb’s key insights and connects them to holistic strategy design, showing how businesses can move beyond chance and build resilient, adaptive models—with Datentreiber’s approach leading the way.
Compasses Over Maps
Success in Data & AI transformation requires a compass, not a rigid map—clear direction with built-in adaptability. This article explores how strategic flexibility enables businesses to navigate uncertainty, using Netflix as a real-world example. Datentreiber’s train. think. transform. methodology embraces this approach, ensuring resilience and continuous innovation.
Disobedience Over Compliance
True innovation in Data & AI doesn’t come from blindly following rules—it comes from challenging assumptions and questioning the status quo. Constructive disobedience fuels strategic differentiation, helping organizations move beyond AI hype to real, lasting competitive advantage. Learn how fostering a questioning culture can turn your data strategy into a driver of innovation.
The Fifth Discipline: The Blueprint for Creating Adaptive, Learning Organizations
Peter Senge’s "The Fifth Discipline" is a groundbreaking book on systems thinking, leadership, and organizational learning. It challenges traditional management approaches, arguing that businesses must evolve into learning organizations to survive and thrive in today’s complex world. But this book isn’t just about leadership theory—it’s a practical guide to reshaping how organizations think, learn, and operate. For companies navigating digital transformation, AI adoption, or business model reinvention, Senge’s insights provide a powerful framework for sustainable change.
Autonomy Over Authority – Guiding Emergent Data Strategies
Discover why decentralizing decision-making powers those closest to the data to drive impactful change, and how “Autonomy Over Authority” ensures data strategies don’t falter in organizational hierarchies.
Data & AI Design Thinking: Insights from a Customer on Creating User-Centered, Data-Driven Projects
Madlen Kirsten, UX Consultant at DB Systel's dx.house, successfully applied Datentreiber's Data & AI Design Thinking method to create user-centered, data-driven solutions that align business goals with user needs.
Design a Better Business: New Tools, Skills, and Mindset for Strategy and Innovation
Explore "Design a Better Business" by Patrick Van Der Pijl, Justin Lokitz, and Lisa Kay Solomon – a practical and inspiring guide to transforming business models through innovation, prototyping, and strategic design.
Practice Over Theory – Turning Strategy into Action
Stuck in endless planning loops? In our latest blog post, we explore the power of “Practice Over Theory”—the principle that turns strategies into results by testing, iterating, and learning fast.
Together We Sparkle Like Christmas
New technologies are also finding their way into the elves' homes and with their help, the Christmas presents for the children are made as if by magic. But a problem arises that the elves hadn't expected. Will they be able to solve it? , The story is written by Cathi Kümmeth (Children's book author & Executive Assistant). Enjoy reading!
Storytelling With Data – The Book
This book is a call to our own judgment, because: "Data is the new smoke rising from the crevices of our oracles." Like the Pythia and priests of old, we must learn to draw predictions from it, reach the right conclusions, and make the right decisions for our company.
Resilience Over Strength – Navigating Constant Transformation
Discover how embracing “Resilience Over Strength” can transform companies into agile, data-driven organizations, growing through adaptability and creativity.
Datentreiber Expert Philipp Baron Freytag von Loringhoven – Expert Voice
Philipp Baron Freytag von Loringhoven, a Datentreiber Expert and a Marketing, Analytics and CX Advisor at Team Advertico, discusses why the Datentreiber Canvas (Data & AI Business Design Method) is a powerful tool to visualize your business case. Watch the video.
Datentreiber Expert David Stephenson Ph.D. – Expert Voice
David Stephenson Ph.D., a Datentreiber Expert and Analytics Advisor at DSI Analytics highlights the value of the Data & AI Business Design Method for approaching client analytics requests systematically. Watch the video.
Datentreiber Expert Frank Pörschmann – Expert Voice
Frank Pörschmann, a Datentreiber expert specializing in Data Management and Data Governance, elaborates on the five reasons why he trusts and advances Datentreiber's method. Watch the Video.
Datentreiber Client Dr. Ralph Wirth – Customer Voice
Discover why Dr. Ralph Wirth, VP of Data Science Solutions at Schaeffler, trusts Datentreiber. Learn how our shared focus on solving REAL business challenges, not just theoretical discussions, drives tangible RESULTS. Watch the video.
Datentreiber Client Thomas Knauer – Customer Voice
Explore why Thomas Knauer, Ex-Business Head Data & Analytics at Kaiser X Labs a company of Allianz, continously trusts Datentreiber's Data & AI Business Design Method. Watch the video.
Team Prospective: From Problems to Solutions and Data-Driven Decisions
How do you navigate through the complex web of information, technologies, and organizational structures, and establish a solid foundation for future data-driven decisions and innovations?
The Cause and Effect Canvas – Systematically Performing Root Cause Analysis
The Cause-and-Effect Canvas, inspired by the proven fishbone diagram, invites project managers, decision-makers, and business strategists to delve deeply into the complex causal relationships behind business processes, mapping out problem areas and drivers.
How To Successfully Advance (Data) Strategies
For Datentreiber's 10th anniversary, we have a guest article by Ulrike Reinhard in which you will learn about the nine principles that enable the successful implementation of data strategies and, consequently, the transformation of business models.
The Power of Retrospective: Discoveries with the 3-Boxes Canvas
Discover how the 3-Boxes Canvas assists teams in optimizing future processes and data products through retrospective analysis, while aligning with the development of an effective data strategy.
May Your Data Be Merry And Bright!
Datentreiber Christmas Story by Catharina Kümmeth, children's book writer and Datentreiber. Enjoy reading!
The Crucial Role of Business Understanding in Data Strategy
Why business understanding is the foundation for a strong data strategy.
A Thousand Brains: A New Theory of Intelligence
Discover "A Thousand Brains" by Jeff Hawkins – a fascinating journey into the depths of human intelligence and its impact on the future of Artificial Intelligence and decision-making. Dive into a world where technology and neuroscience converge to unravel the secrets of the neocortex and open new paths for digital transformation.
Network Science
Dive into the world of networks with Albert-László Barabási's masterpiece 'Network Science'. Discover how the principles of network theory transform organizations, shape strategies, and connect the modern world.
Networks, Crowds, and Markets: Reasoning about a Highly Connected World
"Networks, Crowds, and Markets" is a guide into the fascinating world of network analysis and data strategy. Discover the secrets of socio-economic networking and delve into the depths of the connected society!
How AI Technology Transforms The Future Of Work
AI technology has revolutionized the way businesses operate today. By leveraging Generative AI, companies can unlock new possibilities. But where to start?
AI for Creatives: The Generative AI Canvas
Our freely available Data Strategy Design Kit has been enriched by a free tool: with the Generative AI Canvas you can find the right use cases of generative AI for your company.
Elements of Data Strategy – Interview With the Author Boyan Angelov
Our method of data strategy design finds its place in many publications. It has already been mentioned in numerous articles, books and blog posts. Now also in the recently published book "Elements of Data Strategy" by Boyan Angelov.
The Trusted Advisor
Discover the secrets in "The Trusted Advisor" on how to build trust, listen effectively, and become an indispensable partner for your clients in the world of strategic consulting and business transformation.
Interview With Datentreiber Expert Sarah Stemmler – As Many Museum Days As Possible
Our Datentreiber expert Sarah Stemmler is not only a data scientist, she is also a leader and an enthusiastic teacher who wants to collect as many museum days as possible, also in her daily work. Get to know Sarah in the interview now!
Elements of Data Strategy: A Framework for Data and AI-Driven Transformation
The book "Elements of Data Strategy" by Boyan Angelov is an essential resource for executives and data experts. It serves as a guide for data and AI-driven transformation and is targeted at CDOs, CTOs, and management consultants.
Interview with Managing Partner Georg Arens – New Wind at Datentreiber
Set sail and release the lines. A new wind is blowing at Datentreiber. Since 1 July 2022, there has been another managing partner alongside Martin Szugat: Georg Arens. Shortly before his departure to the USA to visit one of our customers, we meet for an interview.
Interview with Datentreiber Expert Frank Pörschmann – Above the Clouds
What exactly does flying have to do with an AI and data strategy? Find out why a flight trainer teaches much more than just flying and why there is no such thing as a false start in an interview with Datentreiber expert Frank Pörschmann.
Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage
"Infonomics" by Douglas B. Laney revolutionizes how companies view information, arguing that data is as valuable as physical assets in today's world and should be managed with the same strategic care.
The Data Baron at Datentreiber – The Interview
For Philipp Baron von Loringhoven, data-driven marketing is far more than an empty buzzword. Together with our clients, he creates marketing and data strategies. Rather than a one-off process, this work is continually evolving—constantly questioned and adapted.
Responsible AI: Implementing Ethical and Unbiased Algorithms
The book "Responsible AI: Implementing Ethical and Unbiased Algorithms" is an indispensable toolbox for anyone looking to develop an ethical and unbiased data strategy, combining theoretical insights with practical guidance.
Business Skills for Data Scientists: Practical Guidance in Six Key Topics
"Business Skills for Data Scientists" combines technical and business skills to pave the way for both newcomers and experienced data scientists to make successful, data-driven decisions in their careers.
AI in Marketing, Sales and Service: How Marketers without a Data Science Degree can use AI, Big Data and Bots
Discover with Peter Gentsch's "AI in Marketing, Sales and Service" how you can successfully transform your business into an AI company to remain competitive in the data-driven economy of the future.
The Decision Book: Fifty Models for Strategic Thinking
"The Decision Book" is a compact guide that presents 50 models for decision-making and strategic thinking across various areas, from personal development to corporate strategy. Each model is clearly and often visually explained.
“Storytelling with Data” – An Interview with the Author
The book Storytelling with Data shows how to take your corporate communication to the next level. The Datentreiber method also features in it. After publishing a review of the book, we’ve now had the chance to sit down with the author for a personal interview.
The Lean Startup
"The Lean Startup" introduces an innovative approach to business startups and product development, emphasizing quick learning and adaptability to minimize risks.
Good Strategy Bad Strategy: The Difference and Why It Matters
"Good Strategy Bad Strategy" by Richard Rumelt distinguishes between good and bad strategies and shares insights into corporate strategy.
Podcasts, Videos & Presentations at a Glance
This year, we’ve been actively sharing insights through podcasts, expert panels, interviews, guest articles, and lectures. Here’s a curated selection for you to listen in and explore.
Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
"Sprint" outlines a revolutionary five-day method for solving complex problems and testing new ideas, providing a detailed plan and proven techniques for each day of the process.
Big Data Demystified: How to use big data, data science and AI to make better business decisions and gain competitive advantage
"Big Data Demystified" by David Stephenson is an essential guide for applying Big Data and AI in the business sector. It offers practical tips and case studies for beginners and experts in data-driven decision-making.
Holacracy: The New Management System for a Rapidly Changing World
Holacracy challenges traditional corporate hierarchy and focuses on roles rather than titles for decision-making.
Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
Blue Ocean Strategy" is a powerful playbook for businesses seeking to escape competitive saturation and build new market spaces. Its lessons are not just relevant to traditional business strategy—they are directly applicable to AI, data, and digital transformation.
Measure What Matters
"Measure What Matters" is a comprehensive guidebook for understanding and implementing Objectives and Key Results (OKRs) in organizations.
Team Topologies: Organizing Business and Technology Teams for Fast Flow
"Team Topologies" is a step-by-step guide that reimagines team structures and interactions for better performance in today's fast-paced business environment. It offers an innovative approach beyond traditional team organization methods.
The Human Success Factor in Data-Driven Marketing – An Interview
How can companies boost their success with data-driven marketing—and what skills do employees need to make it happen? We spoke with expert Lutz Klaus to find out.
